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SALES PLANNING

Plan sales volumes and production with reliable forecasts

An AI-powered sales planning system that forecasts demand, shows how inventory will develop, and recommends optimal production quantities — giving you a clear, data-driven view of what to produce, when, and in what volumes.
  • AI-powered SaaS for sales forecasting
  • Align production with demand
  • More predictable revenue with less capital tied up
Data-driven demand forecasts

Replace manual spreadsheet work with automated forecasts that reflect real sales patterns, seasonality, and market signals.

Higher delivery reliability

Stay ahead of potential shortages with early visibility into stock risks — keeping products available when customers need them.

Lean, efficient inventory levels

Balance availability and capital efficiency by understanding how stock will develop against forecasted demand.

Smarter, more stable production plans

Use accurate demand forecasts from Sales Planning together with Production Operations to create stable schedules that match real production conditions.

Align production today with demand weeks ahead

Generate accurate demand forecasts

Create reliable, data-driven forecasts based on historical sales patterns, seasonality, holidays, and external indices — providing a solid foundation for all sales and production planning.
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Maintain target stock levels to ensure delivery reliability

Use delivery reliability targets and cycle times to determine appropriate minimum and maximum stock levels, keeping products available and strengthening customer commitments.
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Optimise inventory levels to free up working capital

Balance availability and capital efficiency with clear insight into how inventory will evolve against forecasted demand, avoiding excess stock without compromising service levels.
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Reduce waste from overproduction

Align production volumes with forecasted demand to prevent overproduction and reduce obsolete or unsellable stock.
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Reduce manual planning work and improve planning accuracy

Use automated, forecast-driven production proposals to minimise unnecessary changeovers and stabilise production schedules.
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Are decisions based on guesswork costing you money?

When you manage hundreds of products with forecast-driven demand, every decision becomes a balancing act.

How do you avoid stockouts that reduce revenue and weaken customer relationships? What batch sizes keep operations efficient without creating overproduction? How do you maintain delivery reliability, optimise working capital, and run sustainable, low-waste operations at the same time?

Sales Planning automates demand forecasting using your historical data enriched with seasonality, market indicators, and retailer projections. It shows you exactly what to produce, when to produce it, and how much inventory you need to maintain delivery reliability — turning conflicting pressures into clear, data-driven decisions.

The impact:

  • Increased sales due to better forecasting
  • Lower inventory write-offs from overproduction
  • Improved production efficiency
  • Better working capital management 

Built for manufacturers where forecast accuracy drives profitability

Manufacturers with forecast-dependent demand

Companies whose sales volumes rely on accurate demand forecasts rather than incoming orders — especially when seasonality, promotions, and retailer behaviour strongly affect demand.

Businesses with broad product portfolios and many SKUs

Manufacturers managing hundreds of products where balancing availability, working capital, and inventory turnover is difficult without reliable demand planning.

Make-to-stock and MTS/MTO hybrid manufacturers

Operations that produce based on forecasts, maintain planned inventory, and depend on target stock levels to achieve delivery accuracy.

Organisations where sales, procurement, and production plan separately

Teams that currently rely on their own spreadsheets or data sources and need one shared view for demand, inventory, and production planning.

Key capabilities

Visualisation of demand forecast

See demand patterns across all products with dynamic visualisation. View forecasts by product groups or individual items, with yearly, monthly, weekly, and daily aggregation.

Locking and editing the sales plan

Finalise sales plans when ready and make adjustments as market conditions change. Edit base data and override forecasts where needed.

Exception notifications Get alerts when forecasts predict potential issues. The system flags deviations so you can respond before problems affect production or deliveries.
Inventory burndown visualisation See exactly when current inventory will run out against forecasted demand. Track inventory history to understand patterns and set minimum and maximum stock levels.
Management based on delivery reliability and target cycle time Optimise inventory to hit your delivery reliability targets. The system shows the impact of forecast accuracy on inventory so you can balance stock levels against service commitments.
Production order proposal The production order proposal is determined based on demand, the order limit, and the maximum inventory. The proposal includes the end item's scheduled time. 

Integrations

ERP systems

Imports sales history, stock levels, open orders, and product data — and sends back production quantity proposals and updated plans.

Advanced Planning and Scheduling Systems

Integrates with for example Pinja Production Operations APS to feed forecasts and net demand into MRP, ensuring production orders and batch sizes reflect real constraints, lead times, and production capabilities.

Inventory and warehouse systems Synchronises current stock levels and movements to calculate safety stock, min/max levels, and inventory evolution against forecasted demand.
Retailer and customer forecast feeds Incorporates demand projections from major retail partners to refine forecasts and ensure planning reflects real downstream expectations.
External data sources Uses seasonality patterns, holidays, market indicators, and trend factors to improve forecast precision and reduce volatility in planning.
Procurement and planning systems Provides visibility into future demand and required production volumes, supporting procurement timing and long-term capacity planning.

Explore related capabilities by industry

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Explore Manufacturing Cloud 

Operational solutions for manufacturers with complex, multi-stage production to improve delivery reliability, reduce lead times, and free up working capital.

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Explore Food & Beverage Cloud

Ensure on-time delivery, minimise waste from perishable inventory, and meet retailer requirements with optimised production planning and real-time visibility.

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POWERED BY

 

PinjaFusion

One platform.

One partner.

Unified data. 

All solutions run on the Pinja Fusion platform.

Your data flows seamlessly, your AI agents work across operations, and you have one partner accountable for everything.

  • Unified operational data

  • Modular solutions with shared components

  • Embedded AI for planning, forecasting, and diagnostics

  • Secure, scalable cloud foundation 

Speak directly with an industry specialist

Book time with Jarno Ojala for a brief, high-impact discussion on improving your delivery reliability.

Whether you’re struggling with shifting schedules or unexpected production disruptions, we can show you how modern production planning creates a more predictable operation.

 

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Jarno Ojala
jarno.ojala@pinja.com

Schedule a chat with Jarno